Monday, February 4, 2013

Superbowl Ad Shuffle - Part 1

Superbowl Ad Shuffle - Part 1

Let's be real here, folks. No one watches the big game to see the actual game. Hell, half of the viewers don't even know who is playing, let alone follow any amount of time that the game is actually on. Ravens? 49'ers? Pfft, they don't care.

What they do care about is the ads. Which seems very at odds with the on the go mindset of your typical viewer. Especially in a world that is filled with DVR ability to fast forward

Check out Volkswagen's ad for this year;

I.... really don't know. I wonder how long they debated having the actors in black face before they decided to ditch that idea. Then again, I can't say it's really racist considering Jamaican is not an actual race.

What can be said is that the "power of German engineering" is clearly to exploit the soul of Caribbean peoples.

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